SKUsafe became the unified hub for formulation, labeling, and ingredient management - helping SmartSweets scale R&D and Quality across the U.S. and Canada.
“SKUsafe gives us the structure we need at the right time. It helps us scale our R&D work without adding unnecessary overhead.”
- Madeline Starr, Director of R&D
SmartSweets is on a mission to reinvent candy - low-sugar, plant-based, and undeniably delicious. Behind the scenes, their R&D and Quality teams juggle nearly 100 SKUs and over 150 ingredients, each with unique certifications, specifications, and expiration dates.
As the product line expands across the U.S. and Canada, dual-market labeling rules, bilingual requirements, and scattered data were slowing everything down. Nutrition panels and ingredient decks lived in multiple spreadsheets and systems - creating bottlenecks, manual rework, and compliance risks.
SmartSweets adopted SKUsafe as the unified hub for formulation, labeling, and ingredient/supplier document management.
Now, every ingredient, complete with up-to-date documentation and clear audit trails from soluble fiber to natural flavors, lives in one organized workspace. Supplier document requests, expiry management and reporting are now all easily managed on a single platform and SmartSweets delay risk has been completely mitigated. With SKUsafe, the team manages a single formula for each product that automatically generates compliant labels for both U.S. and Canadian markets.
SKUsafe hit the sweet spot - structure without slowdown. As SmartSweets scales production and innovation, their R&D team works faster, cleaner, and with total confidence in their data.
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